What is BIPC Bitesize?
‘BIPC Bitesize’ is a series of 1.5 hour-long events at The Word in South Shields, aiming to educate and inspire busy local businesses and pre-starts.
Enjoy a half-hour presentation followed by Q and A and networking. Whatever your industry, you will come away with useful takeaways to help grow your business!
Today’s Topic:
Quality market research can be the difference between your business succeeding or struggling, whether you are just starting out or already established – but it needn’t cost a lot. In this BIPC Bitesize session, market research expert Natasha McDonough will guide you through how to conduct your own market research, including creating your own surveys. We will also be sharing tips on where to find the best secondary market research through easy-to-access databases and websites.
About the Expert
Natasha runs MMC Research and Marketing, a highly reputable market research and strategic marketing agency and one that is known for high quality, transforming work.
Prior to starting MMC Research & Marketing, Natasha created marketing strategies supported by research and insights for all types of businesses and sectors; from fast-growing scale-up software companies through to global manufacturers and public sector organisations. She has a career spanning over 25 years, having lived and worked on three different continents including the US, Australia and the UK. This vast experience has provided her with the ability to see the bigger picture when it comes to planning what is the most effective route to market and ultimately how research can underpin growth.
This event is funded by North East Mayor Kim McGuinness and The North East Mayoral Strategic Authority, supported by South Tyneside Council.
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