• Direction on how to consider questions for desk research
• Direction on how to use research and insights to inform your business decisions
• Help with structuring survey or interview questions
• Guidance on how to encourage your ideal audience to participate in market research

Key Areas of Expertise

Market research, quantitative research, qualitative research, desk research, focus groups, online surveys, telephone interviews, consumer insights, B2B insights, stakeholder perceptions, participant recruitment, strategy creation.

Background

MMC Research and Marketing was founded in 2015 and has become a highly reputable market research and strategic marketing agency and one that is known for high quality, transforming work.

As researchers, we don’t like to make assumptions, but we suspect that you find yourself here because you have a question that you need answering and you’re not sure where to start. That’s where Natasha can help.

Prior to starting MMC Research & Marketing, Natasha created marketing strategies supported by research and insights for all types of businesses and sectors; from fast-growing scale-up software companies through to global manufacturers and public sector organisations.

She has a career spanning over 25 years, having lived and worked on three different continents including the US, Australia and the UK. This vast experience has provided her with the ability to see the bigger picture when it comes to planning what is the most effective route to market and ultimately how research can underpin growth.

If you want to identify the motivating factors that drive your audience to purchase, gauge the size of your potential market, or develop a deeper understanding of your existing customer base and their satisfaction levels, Natasha can provide advice and guidance on areas to consider, common pitfalls to avoid, and the most appropriate research methodology to use.