Join BIPC Podcasting Expert in Residence, and series host Ashleigh King, in a conversation where ‘Retail is Detail’

Episode guests include:

💡Tracy Clarkson, Director of Lark Partners and BIPC Expert in Residence ‘Survive & Thrive’
💡Karen Williamson, Director of Delivering Differently, and BIPC Expert in Residence ‘Retail’

BIPC Experts in Residence, Tracy and Karen share their business tips for surviving and thriving in unprecedented change, and economically unstable tables.

In this episode, you’ll hear:

💡How small businesses responded to the COVID pandemic by taking their businesses online
💡Thoughts about the future of ‘bricks and mortar’ businesses
💡The importance of customer service, and personalisation in retail
💡The support available for retail businesses through the BIPC North East

For more details:
Use insightful databases to delve into the latest market trends and consumer behaviours, find out about the latest funding opportunities, and scope out your competition!

This podcast has been made possible with the kind sponsorship of the British Library and Newcastle City Council.
🦩Recorded at Flamingo Heights Podcast Studio
💡Executive Producers: Ashleigh King & Sarah Turnbull
🎥Technical Production: Joel Lowson & Krzysztof Furgala
Hashtags: #BIPCPodcast #LetsTalkAbout #BIPCNorthEast #Retail #ConsumerTrends

Get in touch with BIPC North East

Contact us today if you’re interested in receiving business support. We'll help give you the skills, confidence and knowledge to grow and protect your business.

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The North of Tyne Combined Authority is a partnership of three local authorities: Newcastle City Council, North Tyneside Council, and Northumberland County Council and the North of Tyne Elected Mayor. The UK Shared Prosperity Fund is a central pillar of the UK government’s Levelling Up agenda and provides £2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit